For almost a decade, Live Nation has been the definitive music hub for fans to stay connected with their favorite musicians. As the company’s diversified its production from live concerts to digital content, its Chief Content Officer Heather Parry has paved an exciting path for Live Nation’s expansion into film and television.
When Parry became president of Live Nation’s entertainment division in late 2015, she didn’t waste time utilizing her direct access to music’s biggest stars and distribution partners. Spearheading a bold range of documentaries, Live Nation Productions went to work producing multiple features including Eagles of Death Metal’s return to Paris after a terrorist attack killed 130 fans, the rise of Sean Comb’s prolific Bad Boy label, and an unvarnished look at Lady Gaga’s life. With a career spanning twenty-two years in the entertainment industry, Parry’s vision for telling stories has changed the game for musicians.
Never one to stay in her comfort zone, Parry recognized mainstream potential producing director and actor Bradley Cooper’s “A Star Is Born.” After reaching out to Cooper’s agent and pitching her department’s limitless promotional resources, the collaboration became an invaluable asset to connect the film to music aficionados. The tragic love story of two singers grappling with fame and substance abuse garnered eight Academy Award nominations, while the drama’s popular radio hit “Shallow” broke records as the most awarded song in history.
With boundless determination, Parry’s passionate drive has proven to be an undeniable force for music, film, and television. Live Nation Productions aims to honor musicians’ journeys by offering an unfiltered dive into their experiences. If there’s an artist with a fascinating story to share, it’s a sure bet Parry will do everything she can to help them tell it.